DALRYMPLE, DOUGLAS J. <br/><br/>
MARKETING MANAGEMENT 

 - 4 
 - NEW YORK  JOHN WILEY & SONS  1986 
 - XIII,925 
<br/><br/><label>ISBN: </label>0-471-83899-3 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT