CHURCHILL, GILBERT A. <br/><br/>
MARKETING RESEARCH 

 - 5 
 - CHICAGO  THE DRYDEN PRESS  1991 
 - XXXII,1070 
<br/><br/><label>ISBN: </label>0-03-031472-0 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT