KOTLER, PHILIP <br/><br/>
MARKETING MANAGEMENT 

 - NEW JERSSY  PRENTICE-HALL OF INDIA PRIVATE LIMITED.  1988 
 - 776 
<br/><br/><label>ISBN: </label>0-13-556150-7 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT