ICFAI Centre for Mgmt. Reasearch <br/><br/>
Operations Management 

 - 2nd 
 - Hyderabad   ICFAI  2007 
 - 394 
<br/><br/><label>ISBN: </label>81-314-1125-7 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing