Kazmi, Azhar <br/><br/>
Strategic Management & Business Policy 

 - 3rd 
 - New Delhi Tata McGraw Hill Pub. Co. Ltd.  2008 
 - 698 
<br/><br/><label>ISBN: </label>978-0-07-026362-8 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing